Rutt Journal

Art direction for a travel magazine about summer in cities, read on trains and in the back seats of cars.

Type

Travel magazine

Services

Editorial, Art Direction

Year

2023

People crossing a sunny city street

Overview

Rutt covers one city per issue, and only in summer. The editors wanted it to feel like a friend's photos rather than a guidebook.

Approach

Every story is shot on film by a local photographer, with no hotel lobbies and no drone shots. The layout leaves wide margins for notes, because readers write in it.

Old street with hanging lanterns and a parked bicycle

Outcome

Issue one sold out its print run, and Rutt now publishes four cities a year.

Red camper van parked on a dirt road by the sea

More work

Rutt Journal

Create a free website with Framer, the website builder loved by startups, designers and agencies.